ANNAPOLIS, Md., May 18, 2026 – BMW of Annapolis, part of Houston-based Group 1 Automotive, Inc. (NYSE: GPI), will celebrate the grand opening of its newly renovated dealership on Tuesday, May 19. The project transforms the 17,022-square-foot facility into a premium, hospitality-driven environment designed to elevate the luxury customer experience.
The renovation reflects BMW’s broader Retail.Next initiative, a brand-wide overhaul aimed at deepening customer comfort and brand immersion. The Annapolis facility represents one of only four exclusive BMW Lighthouse locations nationwide, featuring fewer vehicles on display, high-end lounge seating, and a five-star hospitality mindset.
“This renovation gives our guests a more comfortable, intuitive, and personalized experience from the moment they arrive,” said Steve Daly, General Manager of BMW of Annapolis.
The redesigned showroom creates a seamless customer journey from product discovery to final delivery. Major enhancements include:
Flexible Consultation Spaces: Multiple open sales areas alongside six private breakout rooms equipped with sliding doors.
Enhanced Service Drive: A major highlight is the expanded, fully enclosed service drive that accommodates up to six vehicles. It is fully HVAC-conditioned for year-round comfort and supported by seven service advisor podiums.
Premium Amenities: Expanded customer lounges feature curated furniture, accent rugs, and pendant lighting. A dedicated retail boutique offers BMW-branded apparel and parts.
Sustainability Infrastructure: The site integrates EV charging infrastructure to support customer and service use, energy-efficient LED lighting, and building improvements designed for long-term adaptability.
Daryl Kenningham, President and CEO of Group 1 Automotive, noted that the facility reflects the company’s long-term investment in its communities, combining a premium brand environment with greater operational flexibility.
Demonstrating this commitment to the local community, BMW of Annapolis will donate $10,000 to the Chesapeake Bay Foundation during the event to support its “Save the Bay” environmental restoration efforts.
About Group 1 Automotive, Inc. Group 1 owns and operates 253 automotive dealerships, 313 franchises, and 32 collision centers in the U.S. and U.K. The company sells new and used vehicles, arranges financing, and provides maintenance services across 36 automotive brands.
